The 'Yes Men' are back after their ingenious press conference representing the US Chamber of Commerce, with a Coca Cola marketing campaign. Working with Take Back The Tap in Boston, the Yes Men team launched a re-branding of Dasani bottled water called 'Deception', made with pure municipal water.
After the launch in a Boston park, these new "Coca Cola Spokespeople" did some public outreach to see what people thought about the new Deception labeled bottled water.
Watch the results below:
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