There is no shortage of green marketing with body care products. When shopping for them, you will find hundreds of brands that will tell you they have the product with the most natural, organic and environmentally sound ingredients. But one German company is taking the green messaging a step further. Their brand doesn't boast about how they are saving the planet, but rather the branding itself tells you what you should be doing to save the planet.
'Stop The Water While Using Me' shampoo, shower gel and toothpaste aims to remind you to conserve water every time you are in the shower or brushing your teeth.
This is kind of like having a PSA billboard in the washroom with you. I must admit it would make me think twice about a long shower or leaving the water running while I lather up. As we have mentioned before, the little things add up to save a lot of water.
Bottom line: 'Stop The Water While Using Me' spreads a good message and is just brilliant marketing. By the way, the products themselves are actually eco-friendly, made with biodegradable containers and organic ingredients.
The shampoo, shower gel, and toothpaste are available for 13, 12 and 8 Euros respectively.
Leave a comment